Our Story

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Why choose us

For over 50 years we have promoted, sold and serviced the latest in quality optical products in the Buffalo area!

  • Quality Products
  • Expert Service
  • Experienced, Helpful and Friendly Staff
  • Competitive Pricing
  • Small Family Business

Our experience

Eye Exams
Video Production - 5 years
Marketing - 2 years

About Founders

Robert Schaefer Sr.

Founder (Retired)

Skype: DreamTheme

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Robert (Bob) J. Schaefer


Skype: DreamTheme

Bob has been owner and operator of Robert Optical since 1991 when he took over the store from his father Robert Sr. He is a licensed New York State Opticians (NYS #3936) and a member of the New York State Society of Opticians, the American Board of Opticians Certified, Western New York Optical Group and Optical Society of Western New York. Bob enjoys sailing, camping, playing hockey and spending time with his family: his wife, 4 children, and 3 grandchildren.